Collections are list-based editorial content that is valuable to both locals and visitors. Specifically formatted in list form, each item can be linked to listings, POIs, events and other data. This can include “Best Ofs”, “Top #”, “My Favourites” and more. Each item added to the list must have a custom description to explain why it has been included (i.e. in a list of the Best Beaches, explain why each beach selected deserves to be on the list). Custom images can be used or images can be pulled directly from the listing or POI selected.